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Professional Focus: Understanding and mitigating the risks of lead generation

Webinar

Publication date:

08 October 2020

Last updated:

08 October 2020

Author(s):

Professional Focus, Alain Desmier, Managing Director, Contact State

How can a lead buyer protect themselves?

This 30 minute webinar looks at the issues, risks and things to consider when buying leads from external lead generations.

 

Learning objectives:


By the end of the session participants will have gained an understanding of the following learning points:

  • The regulation that governs online lead generation
  • They will have learnt to recognise the signs of misleading lead generation
  • Know how to create a lead generation checklist to use before engaging a new lead generator

 

View the webinar HERE

This document is believed to be accurate but is not intended as a basis of knowledge upon which advice can be given. Neither the author (personal or corporate), the CII group, local institute or Society, or any of the officers or employees of those organisations accept any responsibility for any loss occasioned to any person acting or refraining from action as a result of the data or opinions included in this material. Opinions expressed are those of the author or authors and not necessarily those of the CII group, local institutes, or Societies.

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